Hoping to increase the level of patronage via consumption vouchers, the Howard Hotels, Resorts & Suites organized its "Howard Passport Lucky Draw." On November 13, Paul P.H. Liao (left), Chairman of the Howard Hotels, Resorts & Suites, gave away the top prize - an SUV worth almost NT$800,000, to the lucky winner Ms. Yang (center). There are 213 prizes for the lucky draw and all 213 winners will soon receive their prizes.The top prizes of the "Howard Passport Lucky Draw" includes a 3D/2N stay at the Howard Plaza Hotel Taipei Presidential Suite plus dinner (2 winners), free accommodation at all Howard Hotels, Resorts & Suites in Taiwan (3 winners), free accommodations at the Howard Plaza Hotel Kaohsiung Presidential Suite (3 winners), free accommodations at the Howard Plaza Hotel Taichung Presidential Suite (1 winner), free accommodations at the Howard Beach Resort Kenting Howard Twin Ocean Presidential Suite (1 winner), Howard Plaza Hotel City Tour (3 winners, winners can stay 1 night at the Howard Plaza Hotel Taipei, Howard Plaza Hotel Hsinchu, Howard Prince Hotel Taichung and Howard Plaza Hotel Kaohsiung), Howard 3-Resort Leisure Tour (3 winners, winners can stay 1 night at the Howard Beach Resort Green Bay, Howard Lake Resort Shihmen Dam and Howard Beach Resort Kenting) etc.
The last lucky draw slip was received on September 30, and the lucky draw was held in the Howard Plaza Hotel Taipei on October 15. Hsiu Chong Liao, Chairman Emeritus, graced the event to draw the lucky top winner. Almost 10, 000 lucky draw slips from every hotel, resort and suites all across Taiwan were received, generating significant revenue for the Howard group. At the same time the promotion reinforced the brand image of the Howard Hotels, Resorts & Suites as the biggest 5-star hotel chain brand in Taiwan.
Through the "Howard Passport" promotion, the Howard Hotels, Resorts & Suites hoped to thank their loyal customers for their support all these years. Without their support, the group would not have been able to sustain business in accommodation, dining or brand products in this highly competitive industry. The Howard Hotels, Resorts & Suites aim to provide their customers with even better quality, personalized and thoughtful services.