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Stan Shih vows to transform Acer
Central News Agency
2013-12-02 10:56 PM
Taipei, Dec. 2 (CNA) Acer Inc. founder Stan Shih, who recently returned to run the struggling company, pledged Monday to thoroughly reform the one-time global PC giant and said he would not step down until the reforms goals are achieved. Acer has already started on its path toward transformation by holding intensive meetings to explore the company's future direction and establish a common consensus and commitment, Shih said in a statement e-mailed to the media. In his first public remarks since taking over as chairman and interim president of the company he founded in 1976, the 68-year-old Shih tried to dispel doubts that his thinking would still be "stuck in the age of PCs." "My brain has a 64-bit CPU," Shih said. Acer's mounting woes, which included a NT$13.12 billion net loss in the third quarter, have been attributed in part to sticking with PCs even as mobile devices gained popularity. Its big bet on the netbook, which proved a hot seller before being smashed by the rise of tablet computers, was one of the strategies that has hurt its competitiveness in an increasingly mobile age. Shih said he was ready for this new environment, explaining that since retiring as Acer chairman in 2004, he has worked on building a healthy artistic and cultural environment in Taiwan and upgrading the country's competitiveness. "Different software has been installed in my brain," he said. He said Taiwan should pursue the goal of becoming "a high quality of life and innovation application center for the Chinese-speaking community." "Taiwan should go from being technological innovation-centric to cultural innovation-centric," he said. Shih returned to Acer's helm after Jim Wong, president of the company since 2011, and CEO J.T. Wang tendered their resignations on Nov. 21 to shoulder responsibility for the company's run of losses and floundering market share. (By Lou Hsiu-wen and Elizabeth Hsu)
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