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Four Acer products win iF product design awards
Central News Agency
2014-02-11 10:31 PM
Taipei, Feb. 11 (CNA) Four products by Taiwan's Acer Inc. have won prestigious 2014 iF product design awards -- the Acer TravelMate P645 notebook, the Liquid Z5 smartphone, the Acer K137 portable projector and the Acer Aspire R7, an ambitious laptop/tablet hybrid -- a company spokesman said Tuesday. Acer Chief Marketing Officer Michael Birkin said the company has concentrated more of its efforts on aesthetics and usefulness in terms of product design and that the main characteristics of its software and hardware designs include fashion and utility. The four award-winning products received high appraisal from a panel of international judges, Birkin said. The TravelMate P645 is a business-friendly Ultrabook with a speedy Core i7 processor, a lightweight design, strong security features and long battery life, Acer said. The Liquid Z5 dual SIM smartphone is powered by a 1.3GHz dual-core processor and is just 8.8mm thick and 147g in weight, with a 5-inch LCD display, a multimedia-friendly 16:9 aspect ratio, a 5-megapixel rear-mounted camera, forward-facing speakers and Google's Android operating system, Acer added. Meanwhile, the K137 LED portable home theater projector puts out 700 ANSI lumens in standard mode and can beam a 62-inch image from less than two meters away, while maintaining up to 95 percent NTSC color gamut. Other features include a pair of built-in 3W speakers with SRS Wow HD stereo enhancement, a microSD slot, USB port and HDMI port input. The Aspire R7 hybrid laptop boasts a unique design and new features that make it better for business. It has a sharp touch screen and a novel hinge that lets users reposition the display in a variety of ways for better viewing angles and easier screen access, according to Acer. The iF design award was established in 1953 in Germany and is one of the most renowned design awards in the world. This year, over 3,200 products from all over the world competed for awards in 17 categories. Each submission was evaluated based on such criteria as design, quality, finish, choice of materials, degree of innovation and safety. (Luo Hsiu-wen and Evelyn Kao)
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